Price Comparison

Boucheron vs Graff

Updated 2026-02-25

Is Boucheron or Graff more expensive?

As of 2026, Graff costs on average $159,455 while Boucheron costs $73,076, making Graff approximately 2.2x more expensive. This comparison is based on 1,586 verified auction sales from 14 auction houses worldwide.

Boucheron vs Graff at a Glance

Metric Boucheron Graff
Average Price $73,076 $159,455
Total Sales 853 733
All-Time High Subscribers only Subscribers only
All-Time Low Subscribers only Subscribers only
YoY Price Change +1054.2% +280.5%
Auction Houses 7 7
First Sale Recorded 2000-10-24 2000-10-31

Price Trend: Boucheron vs Graff

Boucheron

2024 $51,436
2025 $593,666
+ 21 more years (subscribers only)

Graff

2024 $182,088
2025 $692,835
+ 19 more years (subscribers only)

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Key Differences

Graff commands a significantly higher price point, averaging $159,455 compared to $73,076 for Boucheron. At 2.2x the price, Graff occupies a more exclusive segment of the jewelry market.

Boucheron has moderately higher auction volume, with 120 more recorded sales. Both brands have sufficient market data for meaningful price analysis.

Both brands are currently appreciating in value. Boucheron is up +1054.2% year-over-year while Graff is up +280.5%, reflecting overall strength in the jewelry resale market.

Frequently Asked Questions

Is Boucheron or Graff more expensive?
On average, Graff is more expensive at $159,455 compared to Boucheron at $73,076. This makes Graff approximately 2.2x more expensive based on verified auction data.
Which is more popular at auction, Boucheron or Graff?
Boucheron is more frequently traded at auction. Boucheron has 853 total recorded sales while Graff has 733 total recorded sales across major auction houses worldwide.
How does Boucheron price trend compare to Graff?
Boucheron has a year-over-year price change of +1054.2% while Graff shows +280.5%. These figures are based on the most recent full-year auction data available.
Where can I find Boucheron and Graff auction results?
Alt/Finance tracks Boucheron results from 7 auction houses and Graff from 7 auction houses. Major sources include Christie's, Sotheby's, Phillips, Bonhams, and Heritage Auctions, among others.
How many Boucheron vs Graff sales does Alt/Finance track?
Alt/Finance tracks a combined 1,586 verified jewelry sales for these two brands: 853 for Boucheron and 733 for Graff. Data is updated weekly from 7+ auction houses.

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